You start the cake business because you love cakes and art, but charging $30 cakes leaves you wondering if it’s possible for you to make this cake business work (this was me!!)
You got what it takes to make cakes, but interested leads keep trying to haggle your cake price like you’re a fruit market in Thailand (Oh Gosh.. this made me crying on my kitchen floor and wanting to quit my business).
You’ve been making cakes (and even got super busy), but gosh you’re just tired of spending 6-10 hours on a cake and only got paid $50-60 for it (Not again!!).
You wish you got the cake skill that makes clients instantly fall-in-love with you and not needing you to give discounts to get the sales.
For 3 years, I baked hundreds of $30-60 birthday cakes and I was burnt out and depressed.
Cake clients’ smiles made my day and kept me going, but deep down I was… crying..
If I was being honest to myself, I know that
the business is not working.
“I can’t go on like this”
I thought I need to make more cakes faster and better to make profit. “
One day, my photographer friend told me that she charged $3000 for her wedding photography service and my jaw dropped!
“Maybe wedding cakes are where the profit is, I thought”
“Can I do it though? Nah, who am I kidding. I just bake from home. There’s no way someone will order thousands of dollars cake from me.”
I decided to try it anyway! Despite my friend telling me that it won’t work in the small town where I live or from my home kitchen, I determined to make it work.
I invested thousands of dollars in:
– $2200 wedding-style cake courses
– $500 photo editing courses
– $600 pricing courses for bakery and artist
– $3000 Instagram courses (spoiler alert.. turns out you don’t need 1K or 10K follower to get premium cake clients)
In the year of not posting much on social media but doubling down on my cake style and branding instead, I made 3x fewer cakes (wohoo! bye bye burn out), but made 3x more money!
“I can’t believe it! Selling $500-$1500 cakes becomes normal! I was finally be profitable and paying myself well”
The truth is that there are a whole lot of clients who are looking for elegant cakes, happily pay and even drive 2.5 hours to your small-town home for premium cake experience.
In fact, a wedding planner told me that there are not many bakers who could do the elegant cake painting style, and that’s why she seeked me out (hint: demand is there!)
Cake client paid $1500 for a painted wedding cake. No haggling from client.
• Getting clients that ready to book and NOT just ‘shop’ around
• They’re already falling in love with your cake and are just soo excited to work with you
• Clients trusting you as a designer to create their dream cake
• And they just booked with you (OMG!!! It’s happening for real!)
Bite-sized cake painting videos: My Buttercream Painting Technique to create instant wow-factor that makes your floral cakes irresistible to clients. Necessary tools are laid out and you’ll learn an easy way to create amazing buttercream colors and paint beautiful buttercream flowers with palette knives ($900 value).
Flower templates with step-by-step laid out so that you don’t have to second guess how to paint those beautiful buttercream flowers ($200 value).
1) How to stack tier cakes and deliver them safely.
‘Idea to Cake’ method so that you never run out of ideas of original cake designs. You’re on your way to be a confident cake designer ($200 value).
Cake Business Course, Templates, Calculator and Coaching:
Live coaching and co-working sessions as you run and grow your cake business.
You don’t do this alone. We have co-working sessions to keep you accountable and continually inspired to move forward. Our brains love it when we’re taking actions toward our goals, and we’ll do that together. We will also meet on Zoom twice a month as a group to review real situations from your business, and help you move forward with doable actionable steps and confidence. This includes:
Bonus: Multiple extra income sources without baking more cakes, niching down, or being an influencer (earn $100-$300/month without posting on social media, hello passive income).
Lifetime access to any additional cake painting designs and course updates
These blooming peonies are perfect addition for your cake
This dainty Dahlia is just so beautiful!!! Add this to your painted cake
This abstract Peony is just so beautiful!!! It’s easier than what you think. You just need a template and a step-by-step. 🙂
It’s NOT a membership, where you lost access once you stop paying. It’s not that.
You will get a full access to the program for a one-time fee (or split payments) and you will have a lifetime access.
I believe that cake designer can charge the same way as other wedding pros (floral designers and photographers) do.
My goal is to: help more bakers confidently sell $1000+ wedding cakes, so that the industry pricing standard will rise for every other bakers.
When more bakers charge $1000 cakes, that pricing will be the new normal standard and benefit the community as a whole. Because of that, I created this program with accessibility in mind as you grow your cake business.
I believe that you can do this! I hope that makes the two of us.
Transform hobby baking to selling $1000 cakes and be profitable
without going virals on social media
Katie Shearer
• All the best flowers and buttercream painting designs ($900 value)
• All the flower templates ($200 value)
• How to stack tier cakes and create display cake that lasts for years ($200 value)
• Idea to cake method to come up with your own cake design ($200 value)
• All wedding cake business courses, templates, and calculators so that you can confidently charge your cakes ($1000 value)
I teach how to create and design elegant buttercream painted cakes that has a magic power of instantly impresses anyone who sees it and coach bakers how to confidently sell $1000+ cake and build a joyful profitable home cake business.
I’ve finally built a profitable cake business selling $1000-$2000 from home without dancing on Reels or constant posting in social media thanks to buttercream painting and how I present my cakes to potential clients.
I’ve no longer how to beg for clients by giving “promotional” cake just to get more “eye balls” on my business.
During inquiry, clients are already falling in love with the cakes I’ve made, and are just sooo excited to book the cake.
Prior to cake painting, this was not my reality. I was struggling in my cake business. I look busy on the outside, but I was so burned out by cheap cakes. After talking to many cakers, it seems that it is a common problem for us bakers.
I’m on a mission for you to experience the magic of buttercream painting, start transforming your business, confidently sell $1000+ wedding cakes, and built a calm, profitable and sustainable cake business that you can run from home.
I can’t wait to see you in the program!
Xoxo,
Maggie
Buttercream painting was not only so so satisfying to do, but it also gives an instant wow factor to cake clients! They trust you as cake designer and happily book with you. It transforms my cake business in a way that I never imagine possible. I want that for you too.
Nope. All you need is one set of palette knife (cost about $7 for the basic set) and you’re ready to go. Unlike sugar flowers, with buttercream painting, you don’t need to buy dozens of special molds.
Yes it is. I designed this course in a way that you can still do even if you’ve never paint with a palette knives before.
You’ll get the flower templates and the video guide to walk you through it. You can trace the flower template on the cake so that you can see the look of the flower before you start painting! It certainly boost the confidence to paint.
Most courses only teach you one design or teach you variety of flowers that you don’t really use for wedding cakes. Here, you’ll learn all the head-turning elegant flowers that guarantee to impress. Also, you’ll learn my “Idea to Cake” technique every time I need to design a cake for client. That way, you’ll be able to come up with you own floral design!
Yes, traditional coaching is in the price range of $1000-$5000 (some even much more). However, it is my goal to help more bakers confidently sell $1000 cakes, so that the industry pricing standard will rise for everyone too. When more bakers charge $1000 cakes, that pricing will be the normal new standard and benefit the community as a whole.
Yes, lifetime access means you’ll always have access to the recorded lessons and replays of live coaching sessions.
All the coaching calls are hosted via Zoom. In our private community, you’ll easily see the future calendars of coaching call and access the Zoom calls. Coaching calls are done twice a month on Wednesday. The first coaching call will start on Feb 4, 2026
* Replays are always available.
Only one-time payment of $350 and you’ll get a lifetime access to the program.
We also offer a payment plan here for a more accessible option.
If you want to sell wedding cakes in 2026, you should join us in this coaching program. You’ll learn everything you need to create and design your unique cake style, decorate and paint your cake without artist block, sell wedding cake confidently,and safely deliver wedding cakes on site.
If you ever feel stuck in your business (it’s part of the process), join a live call, and we’ll work it out together.
You’ll get a confirmation email from Thrivecart (where the course is hosted) where you’ll be able to create a login info. Once you login, you’ll see all the courses there. You’ll also have access to our private community, where you’ll be able to access the live coaching calls, see calendar events for co-working sessions and coaching calls, and post comments or questions off-line.
No worry! You can submit questions to be answered at any time, and you’ll have lifetime access to all replays.